If you want to crush it in your business, take a look through these tools. You’ll find at least one that you haven’t tried before that might be a game changer for you.
Competitive Research
When you’re in business, you’re going to need to know what your competition is up to. WhatRunsWhere.com allows you to locate and assess your competitions ads and copy, so that you won’t miss a beat. Get a 3 Day Free Trial.
Website URL: http://whatrunswhere.com
Adbeat.com – Instantly uncover any advertiser’s online strategy
Website URL: http://www.adbeat.com/
SEMRush focusses on your competitions SEO. The last thing you want is to be out “googled.” See where your competitors are ranking so that you can strategize and stay toe-to-toe with them.
Website URL: http://semrush.com
SimilarWeb does exactly what it’s name says, it finds websites similar to which ever you are searching for. It also tells you what sites people came from and went to after visiting a site which is great information for advertisers to have.
Website URL: http://similarweb.com
Follow is a killer plug-in for the Chrome browser that lets you “follow” websites and see data on their marketing campaigns. It’s like having a mini-version of WhatRunsWhere and SEMRush on your browser at all times.
Website URL: http://follow.net
Building Sales Funnels
A free online diagramming/drawing application. We use it to plan out our workflow, org charts, sales funnels, mind mapping, process maps, and wire framing our web pages. It’s a great way to put your thoughts down on paper (digitally) first before you do the hard work.
Website URL: https://www.draw.io/
Unbounce is one of the best landing page creators on the web. It allows you to split test landing pages easily so that you can maximize profit. Get a 30 Day Free Trial AND 3 months at 50% Off when you use this promo code: jb503
Website URL: http://unbounce.com
If I were a carpenter I would need a hammer and saw, if I am a marketer I need a shopping cart and follow up system. Hubspot is the follow up system I use. They are what helps me capture subscribers, email them all at once, and automatically deliver pre-written messages at pre-determined dates/times. (and sooooo much more…)
We’re Hubspot Certified Partners and can give you a demo. Just send us an email and we’ll get one scheduled.
Website URL: http://hubspot.com
This is the shopping cart we use. We would never recommend anyone use InfusionSoft because it just fails to do it’s job over and over again. I have more horror stories than you want to know about InfusionSoft. We chose NanaCast because of it’s flexibility, built in membership sites, and unique features like dime sales and merchant account rotation.
Website URL: http://NanaCast.com
From my video salesletters to the videos in my courses and even interviews I host, EVP powers them all. EVP is a software that gets applied to your video/audio files to give them more functionality. For example adding social share buttons, comment forms, and download links.
Or even making the video password protected, embed-able on other sites, or lock the embed code so it can only be shown on your site (so no one steals your videos). This software quickly took a permanent spot in my marketing toolbelt. I think it’s a must-have tool as soon as you can afford it with your businesses earnings.
Website URL: http://easyvideoplayer.com
WooBox is what you will need to create tabs on your Facebook page. These tabs can be used to convert and monetize your product via the popular social media platform. We use it with our Facebook ads to create fan page tabs and it lowers our click prices by up to 60% when we use it.
Website URL: http://woobox.com
Getting Shit Done
There are LOTS of project management software out there. We’ve used all of the popular options and I find Trello to be the best. It’s lightweight, simple, has a great mobile app, and keeps everything organized. It also won’t overwhelm you with a mountain of information every time you login. You see only what you need to see at the time you need to see it.
Website URL: http://trello.com
Freelancer is a great way to hire top talent at a fraction of the price. Get your projects moving faster with help from experienced professionals for practically nothing. We use Freelancer for everything from getting landing pages built, logos designed, banners, software creation, and advanced spreadsheet design.
Website URL: http://freelancer.com
Zapier enables you to automate tasks between other online services (services like Salesforce, Basecamp, Gmail, and 249 more). We use it to send data from JotForm to Hubspot or to automate publishing of our podcast or to automate our tweets to our fan page. There are millions of uses for this tool – literally.
Website URL: http://Zapier.com
When you need to create online forms quickly, JotForm is your best friend. We use it to create surveys, quizzes, applications, and more. Choose from over 2000+ form templates and post it on your web site with a single line of code. Literally in minutes. There is a reason why they have over 1,000,000 users!!!